Phone : 0700DIALCIBN
(070034252426)
Email: cibn@cibng.org

CIBN Bookshop Online

Bookshop > Marketing/Advertising/Public Relations > How to Write a Marketing Plan

 
How to Write a Marketing Plan (ISBN #: 9780749461508)
fiogf49gjkf0d
It is often difficult to know how to take the first step in creating a amarketing plan thatn is workable, achievable and can deliver the required results. This book makes the task much easier. This revised edition is packed with exercises and looks at all the essential stages of putting a plan together.
 
Price: =N= 1,200.00 Author: John Westwood Weight: 0.5kg
 
You may contact or call CIBN Bookshop as follows:

Plot 19, Adeola Hopewell Street,
Victoria Island, Lagos

Phone Phone: 01-4617924
Phone Telefax: 01- 4618930


NOTE: We strive to get your items to you in the best condition; but in the unlikely event that you wish to return an item, we offer a 7 day return policy from the day of delivery.

 
Category
Accounting/Auditingtion/Taxation  (54)
Agriculture (1)
ATLAS (0)
AUTOBIOGRAPHIES (1)
BANKING AND FINANCE (129)
BIOGRAPHIES (14)
BUSINESS (35)
CD Audio Books  (0)
CHILDREN BOOKS (32)
CIBN STUDY PACK (5)
CORPORATE GOVERNANCE (2)
DICTIONARIES (19)
ECONOMICS (16)
Engineering (0)
Family (1)
FINANCIAL MARKETS (15)
HUMAN RESOURCES (29)
ICT (9)
INSTITUTE PUBLICATIONS (51)
INSURANCE (3)
Investment/Entrepreneurship  (37)
JOURNALS (3)
Language (1)
LAW (26)
leadership (0)
LEADERSHIP (44)
MANAGEMENT (74)
Maritime (3)
Marketing/Advertising/Public Relations  (88)
MICROFINANCE (14)
MOTIVATIONAL/OTHERS (239)
PENSION (0)
POLITICS (0)
Public Sector (9)
REAL ESTATE (8)
RELIGION (62)
REPORT WRITING (8)
RESEARCH METHOD (3)
 
BOOK LIST - MARKETING/ADVERTISING/PUBLIC RELATIONS  | All Category
Quick Search (*)
 

Ahead of The Game

N1,800.00 

Develop your Marketing Skills

N1,200.00 

The Ultimate

N1,300.00 

Walking Tall

N1,500.00 


Brand Manners

N2,500.00 

Brand Rejuvenation

N2,500.00 

The Marketing of Financial Services in Nigeria

N4,000.00 

Jump the Curve

N3,300.00 


Ultimate Sales Tool Kit.

N1,900.00 

Risk Issues and Crisis Management in Public Relations

N2,500.00 

Wave 4: Network Marketing in the 21st Century

N2,400.00 

Customer Management Excellence.

N2,300.00 


Category Killers

N2,000.00 

Cyber Marketing

N600.00 

Consumer behavior : Science and Practice

N3,000.00 

Competitor Targeting

N2,400.00 


Riding The Storm

N3,700.00 

Bag The Elephant

N1,150.00 

The Deviant's Advantage

N3,000.00 

Total Access

N2,950.00 


The Sales Bible : The Ultimate Sales Resource

N3,000.00 

PR

N2,500.00 

Women Make The Best Salesmen

N1,000.00 

The art of selling: a practical approach to sales success

N3,000.00 


Killer Customer Care

N2,000.00 

Marketing of Financial Services

N4,500.00 

Marketing of Financial Services

N5,000.00 

Wave 3 : The New Era in Network Marketing

N2,400.00 


Amaze Your Customer

N2,000.00 

Advertising Without An Agency Made Easy

N2,500.00 

Guerilla Marketing Excellence

N1,350.00 

Sales Management

N600.00 


Beyond The Brand

N1,500.00 

The 5 Paths to Persuasion

N1,500.00 

Make The Rules or Your Rivals Will.

N2,500.00 

Leverage

N1,700.00 


The 25 unbreakable laws of sales...an all time reference book for sales success

N5,000.00 

The Ultimate Selling Secret

N2,100.00 

Loyalty.Com

N1,700.00 

How to Write a Marketing Plan

N1,200.00 


The Customer Revolution

N2,000.00 

Tough Calls

N2,330.00 

The Psychology of Selling

N2,500.00 

Basic Marketing

N3,000.00 


How To Talk to Anyone, Anytime, Anywhere.

N1,200.00 

Successful Customer Service

N1,400.00 

How Winners Sell

N1,200.00 

Foundation of Marketing Reasearch in Nigeria

N1,000.00 


Smart Marketing

N2,000.00 

Basic marketing

N4,000.00 

Grow Your Service Firm

N1,400.00 

You can't win a Fight with your Client

N2,000.00 


Win New Business

N4,000.00 

Customers Are People

N2,100.00 

Delighting your Customers

N1,850.00 

What Clients Love

N1,700.00 


Your Perfect Business Match

N2,200.00 

Boosting Sales

N1,450.00 

Ted Levitt on Marketing

N2,500.00 

Customer Service

N2,000.00 


Streetwise Sales Letter

N2,500.00 

Creating Passion Brands

N2,300.00 

Big Bucks (Make serious money for you and your company)

N1,200.00 

Ultimate Productivity

N2,000.00 


The selling champion...discover how to be an eagle in the marketplace

N3,500.00 

Waiting For Your Cat to Bark

N2,000.00 

God is A Salesman

N1,500.00 

Exceeding Customer Expectations

N3,000.00 


Bridges To Customers Heart

N3,500.00 

Marketing Banking Service in Nigeria

N3,000.00 

The Eight Competencies of Relationship Selling

N2,300.00 

Value Sell

N1,800.00 


Master Selling, Maximize Success

N2,000.00 

The New Conceptual Selling

N1,400.00 

Blue Ocean Strategy

N1,550.00 

Raving Fans

N1,200.00 


Event Management and Marketing

N1,500.00 

Brand New Brand Thinking

N4,500.00 

Perfect Customer Care

N1,650.00 

Building A Service Culture

N1,700.00 


Relationship Marketing

N2,000.00 

Why We Buy.

N2,000.00 

Valuing Your Customers

N2,900.00 

Selling in Tough Times

N2,500.00 


Killing The Sale

N1,500.00 

Hot Button Marketing

N1,400.00 

The New Strategic Selling

N2,000.00 

Brand Hijack

N1,800.00